Terry Sanford

I just posted this on Part 1 of Part 2 (mind boggling that such nonsense actually gets 2 parts! I agree with jack mccabe, this is PURE COMEDY!) The Great Commission Dispute. The argument that refuses to die ... Why? Because as long as agents tie their value to a %-based pay day there will never be justice to the consumer and therefore the consumer won't rest until there is a remedy. Tiffany is right. Why should an agent selling a 3 million dollar home get paid $90,000 when it takes the same amount of work and expertise to sell that home as it does a home in the $200,000 price bracket ($12,000 commission @ 6%). Jeff is also dead on in his assessment of - once again - Bernice's focus being on what the agent gets paid not bettering the job they do and the services they provide. I am elated to hear that commission prices are getting slashed because this tells me online transparency is actually doing its job: educating home sellers and buyers enough for them to ask questions. For example, what is the difference between hiring you and hiring X? What is your track record (how many houses sold and at what % discount off listing price)? History in staging? Do you practice dual agency (i.e, will your focus at my open houses be geared towards finding a buyer you can also represent on the deal so you can receive the entire 6% rather then selling the property)? Why 6% or why 5%? Why %? Bottom line is the age-old commission structure is fundamentally flawed and Bernice can spin spin spin all she wants to steer clients into higher commissions but unless she manages to get rid of the world wide web her business and commissions will continue to drop. Unlike she wants to believe, she doesn't control the commissions the CONSUMER controls the commissions; Business 101. Buyers and Sellers want great representation and this day in age that means they want someone to help them value the property, and either get them the highest price for their home or get the lowest price on a home, respectively, without all the fat. And by fat I mean: hand holding; steering towards a specific listing price or commission; steering to neighborhoods or purchase brackets the consumer can't afford; steering towards homes the agent represents on the sell side, chasing the 6%). And lastly, THERE IS NO MANDATED/SET % COMMISSION. It is negotiable. http://www.territoryre.com/about.php

The Great Commission Dispute. The argument that refuses to die ... Why? Because as long as agents tie their value to a %-based pay day there will never be justice to the consumer and therefore the consumer won't rest until there is a remedy. Tiffany is right. Why should an agent selling a 3 million dollar home get paid $90,000 when it takes the same amount of work and expertise to sell that home as it does a home in the $200,000 price bracket ($12,000 commission @ 6%). Jeff is also dead on in his assessment of - once again - Bernice's focus being on what the agent gets paid not bettering the job they do and the services they provide. I am elated to hear that commission prices are getting slashed because this tells me online transparency is actually doing its job: educating home sellers and buyers enough for them to ask questions. For example, what is the difference between hiring you and hiring X? What is your track record (how many houses sold and at what % discount off listing price)? History in staging? Do you practice dual agency (i.e, will your focus at my open houses be geared towards finding a buyer you can also represent on the deal so you can receive the entire 6% rather then selling the property)? Why 6% or why 5%? Why %? Bottom line is the age-old commission structure is fundamentally flawed and Bernice can spin spin spin all she wants to steer clients into higher commissions but unless she manages to get rid of the world wide web her business and commissions will continue to drop. Unlike she wants to believe, she doesn't control the commissions the CONSUMER controls the commissions; Business 101. Buyers and Sellers want great representation and this day in age that means they want someone to help them value the property, and either get them the highest price for their home or get the lowest price on a home, respectively, without all the fat. And by fat I mean: hand holding; steering towards a specific listing price or commission; steering to neighborhoods or purchase brackets the consumer can't afford; steering towards homes the agent represents on the sell side, chasing the 6%). And lastly, THERE IS NO MANDATED/SET % COMMISSION. It is negotiable. Terry Sanford President Territory Real Estate http://www.territoryre.com/about.php

Fantastic idea! There is always opportunity with a niche. www.territoryre.com